Information is everywhere. But how much of a good thing is too much? At EE Times, we know that engineers bombarded with information from hundreds of resources throughout the Internet. They're inundated with information from vendors, peers, social media and countless other media outlets. They also have an untold number of potential information sources that they themselves can seek out. But where to start?
Information overload makes it nearly impossible to weed out the credible information from the white noise. After all, anyone can use the Internet to pose as an expert on any technology or issue. So how do readers find the true thought-leaders? The answer is the EET Buzz Influencer Network.
What is EET Buzz Influencer Network?
EET Buzz Influencer Network is an online destination that identifies and presents the most popular and relevant stories that the most active experts and influencers are discussing on Twitter. It gathers and sorts these stories and presents them to our readers an organized, digestible format. The EET Buzz Influencer Network focuses on the hottest news in technology areas of great interest to the channel: ARM, Analog, Embedded, Power, RF, and People.
How It Works
Step 1: EET Buzz Influencer Network identifies Tweeters with the highest "MOJO"
EET Buzz Influencer Network identifies the experts and the most connected industry leaders with the largest Twitter followings and the most relevant and frequent content-rich tweets. It combines their Twitter "Klout" with "Content Relevance" to determine a figure we call "MOJO".
MOJO = Klout + Relevant, Regular and Reliable Content
Step 2: EET Buzz Influencer Network Presents Stories that MOJO leaders are discussing
EET Buzz Influencer Network aggregates these top tweeted stories and provides an "Influencer Bar" and a real-time news feed that serves up the hottest, most relevant content from the electronics community.
Step 3: EET Buzz Influencer Network serves up the stories and the tweeted comments of the influencers
EET Buzz Influencer Network dynamically curates the content that is being tweeted most often and by multiple Influencers in each technology category...
- And then presents more of the story and the tweeted comments of the influencers
- If the user chooses to follow the story all the way back to its original source, EET Buzz Influencer Network brings them there.



